> Duo UK
25th Oct 2024
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We’ve all seen eco-friendly packaging in more and more places recently. From multi-use bags at the greengrocers to recycling points at our local coffee shops, signs of sustainable businesses are landing in our hands more than ever. And it couldn’t come at a better time!
Statistics show us that climate change and other forms of pollution are reaching critical points. Big corporations should make a conscious effort to contribute to the good fight, especially considering how valuable their efforts would be. This blog will dig into how bigger businesses are adopting environmentally friendly packaging from a practical point of view.
The impact would be significant When big corporations embrace eco-friendly packaging strategies, the impact can be massive. The fight for the environment is something we should all pitch in for, however, it’s the contributions of the major players that are making a significant difference. For example, Carlsberg Group recently introduced Snap Packs, eliminating the need for traditional ring packs of beer – a development that reportedly eradicates the requirement for 1200 tonnes a year of plastic rings, while also reducing CO2 emissions and fossil fuel expenditure.
Competitive edge In the world of big business, competition is everything. In this day and age, the British public is increasingly showing up to support the businesses they agree with in terms of values. Many will even pay premiums for brands that they feel closer align to their beliefs. Corporations that adopt eco-friendly packaging can stand out from their competitors and possibly even convert loyal customers to their side.
Investor appeal Embracing sustainability can be a way to attract exciting investors to a business. Investors are far more likely to invest in businesses that align with their value systems, with many successful businesspeople seeing the environment as a priority. Something as simple as adopting eco-friendly packaging could be enough to inspire investment.
Building corporate trust As long as they’re mindful not to Greenwash, bigger companies can effectively increase their goodwill with the public. A good example of a successful business that did so would be retail titans QVC who massively increased the use of recycled content in their products, while helping to establish a closed-loop recycling system that better utilised polythene that would otherwise go to waste. Practices such as these and embracing eco-friendly packaging can do wonders for a corporate reputation.
Lead by example with eco-friendly packaging! Eco-packaging solutions are some of the simplest yet most effective ways to demonstrate a commitment to corporate responsibility and sustainability. Better yet, when one big business takes the step, others will often be inspired to follow. If you want to learn more about leading by example in this space, visit our blog today.